If you are in the market for a new job with a new company how do you identify the skills, knowledge, and training the marketplace values and the right messages for the potential employers? Let’s look at a few simple steps. The first step is to research the current marketplace to identify the skills and...
The number one frustration among my coaching clients is that they are ready to move up to bigger clients, projects, or a promotion, yet are not being given the chance. If that is how you are feeling, then I’ll tell you the same thing I tell my clients: It is up to YOU to prove...
Everything you do and say sends messages to your manager, senior managers, clients, peers, and subordinates. Your words, actions, presentations, reports, work deliverables, and professional accomplishments shape the perceptions others have about you and the value you provide. You were hired, or promoted, to perform a very specific job function. You were hired over the...
So, what is your promise of value? And is it the “right” promise of value? The answer really depends on your current career situation. Over the next couple of weeks I will explore suggestions for your Promise of Value in three different career scenarios. 1 – Employed and struggling in your current position. 2 –...
The secret to having a powerful brand is creating a crystal clear message that connects with your audience. Disney’s brand message is “The happiest place on Earth!” Subway is “Eat fresh!” Ford is “Ford trucks are built tough!” Every successful company has a promise of value that they provide to customers. And that promise of...
When it comes to finding your signature talents, do not judge yourself against all the other industry experts. That bar is too high and not the intention of this concept. Let me share a story. When I was working for a regional retail chain in Phoenix, my job included writing and producing the company’s...
I was giving a career advancement seminar in Chicago when a participant raised her hand and said she couldn’t do the exercise (identifying your signature talents) because she didn’t have any signature talents. This shocked me because I had co-presented with her a couple of years earlier and was amazed by her knowledge on the...
Identifying your signature talents is crucial for two reasons. First, these talents help define who you are professionally, boost your credibility, confidence, and uniqueness. They are the value you provide to your company or client. Second, if you identify your signature talents you can leverage them when you want to transition into a new role,...
Your Personal Brand includes your personal style and the way you present yourself to others. It includes the way you speak, your dialect and your language. It’s the way you dress, your jewelry, hairstyle and shoes. I learned a lesson about personal branding early in my career when I had just graduated college and...
Building a powerful personal brand takes time, discipline and commitment. But the benefits are enormous and they include: Being in high demand with your clients, senior managers and potential employers. More opportunities and more control over your career. Achieving a career rich in purpose, meaning and immense personal satisfaction. Personal brands are as unique as...
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