What is your personal brand saying to others? Getting bigger promotions, better clients, and a richer career depends largely on how you’re perceived by senior managers, business associates, and potential employers. People are the jet fuel behind your career. People can promote you, hire you, mentor you, inspire you, or introduce you to others who...
Do you dream of doing something different in your career? Something energizing, fun and creative that actually fills you with energy and passion? I fully believe that life is way too short to stay in a meaningless job where you feel unfulfilled, unchallenged and under-valued. I’ve had a few of those jobs and I remember...
Personal Branding is a hot topic these days, and I have 5 ways you can create a powerful personal brand and leverage it to get into the career you really want… Step #1. Understand your value. Having a powerful personal brand means that you consistently deliver what you say you’re going to deliver. In other...
What thought have you given to promoting yourself to career influencers outside your work environment? These are the people in the medium and big rings of your sphere of influence who can potentially help you move into a different role, company or industry. Here are 5 great ideas for promoting yourself outside an organization. Get...
In a my Developing Your Personal Marketing Plan blog post I briefly discussed the two tracks of your personal marketing plan. Now, I will give you 7 ideas for promoting yourself within your current organization. Write regular project reports and status updates. Use project updates, status reports, memos and emails to convey your message. Spend...
How do you deliver your message to your personal network? In other words, how do you promote your value and accomplishments without overtly bragging and selling yourself in a cheesy, I’m-the-best-thing-since-the-invention-of-cheese-fries kind of way? Just like successful businesses have marketing plans, you need to develop a personal marketing plan. Your personal marketing plan should include...
Forming strong strategic partnerships with career influencers in four key categories can help strengthen your credibility and elevate your personal brand. Those who can evangelize your talents and accomplishments to others. They are your personal public relations representatives who give you visibility and exposure to other career influencers. They spread the good word about your...
Now that we’ve discussed what a Sphere of Influence is, let’s talk more about who’s in your sphere of influence. Think locally, nationally and globally. Perhaps there is someone you want to meet who is an author or a conference speaker. Perhaps she is someone in the media, a political figure or a business owner....
Let’s start by looking at your sphere of influence. Picture three rings – one big, one medium, and one small. The three rings fit inside each other. You are represented by a single dot in the center. Each ring symbolizes a target audience. The ring closest to you symbolizes the people you connect with on...
Prefer to listen to the podcast version of this post? Powered by Podbean.com You can also subscribe to our Career Coaching 360 podcast RSS feed. Career Coaching 360 podcasts are also available on iTunes. What is your personal brand saying to others? Getting bigger promotions, better clients, and a richer career depends largely on how...