I was giving a career advancement seminar in Chicago when a participant raised her hand and said she couldn’t do the exercise (identifying your signature talents) because she didn’t have any signature talents. This shocked me because I had co-presented with her a couple of years earlier and was amazed by her knowledge on the...
Identifying your signature talents is crucial for two reasons. First, these talents help define who you are professionally, boost your credibility, confidence, and uniqueness. They are the value you provide to your company or client. Second, if you identify your signature talents you can leverage them when you want to transition into a new role,...
Your Personal Brand includes your personal style and the way you present yourself to others. It includes the way you speak, your dialect and your language. It’s the way you dress, your jewelry, hairstyle and shoes. I learned a lesson about personal branding early in my career when I had just graduated college and...
Building a powerful personal brand takes time, discipline and commitment. But the benefits are enormous and they include: Being in high demand with your clients, senior managers and potential employers. More opportunities and more control over your career. Achieving a career rich in purpose, meaning and immense personal satisfaction. Personal brands are as unique as...
Everyone has a personal brand. Everyone. And the power, or strength of one’s personal brand is determined by their consumers, fans, clients or employer. LeBron James doesn’t determine the strength of his own brand – his fans and customers do. Oprah doesn’t determine the strength of her personal brand – her viewers, listeners and magazine...
The art of branding is so critical to success that companies spend millions, even billions of dollars on it. The reason for doing this is simple: branding drives sales. Having a powerful and unique image can translate into billions of sales dollars. So much money is spent on developing a strong and sustainable brand, there...
Just like with any emergency situation it’s critical to have a plan, an exit strategy, and a toolkit with all the essentials to help you land back on your feet. So to help you bounce back quickly from any career setback, here are five essentials to have in your “career emergency toolkit”. A professionally critiqued...
Life is hectic. Careers are hectic. And it takes a few tricks to manage both successfully. I have a close friend and client, Tracey, who’s now been in the successful role of Communications Manager for the American Red Cross in Phoenix for the past two years. One of the many things she does besides helping...
There has been a major shift in the hiring strategies that organizations are using to hire top talent over the past 12-months that many job seekers don’t know about. The latest studies show that as much as 70% of companies who hired new employees in 2009 hired those candidates who had a referral within the...
The single biggest mistake I see job seekers making is not having a personalized job search strategy. That is, an action plan loaded with websites, companies and people they are going to leverage to land their next career move. Many professionals are simply applying for a few jobs they see on-line, attend a couple of...
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