Welcome to our
Leadership branding blog
to help you stretch, grow, and evolve...

Your message needs to be crystal clear during a job interview. A resume is a logical, factual and one-dimensional piece of paper. But when you meet with a potential employer face-to-face you can bring your message to life and make it more powerful and memorable. Whether you are networking with a potential employer or sitting...

Take a look at your resume. Is it getting you results? Today’s job market is extremely competitive – having a good resume isn’t good enough. Many clients bring me their resumes complaining about not getting interviews and about how there just aren’t enough jobs out there. In reality, millions of people will get new jobs...

So, what is your promise of value? And is it the “right” promise of value? The answer really depends on your current career situation. Over the next couple of weeks I will explore suggestions for your Promise of Value in three different career scenarios. 1 – Employed and struggling in your current position. 2 –...

The secret to having a powerful brand is creating a crystal clear message that connects with your audience. Disney’s brand message is “The happiest place on Earth!” Subway is “Eat fresh!” Ford is “Ford trucks are built tough!” Every successful company has a promise of value that they provide to customers. And that promise of...